Why are some people failing to sell their home while many others a having success?
1. Price is key! You must price your home right. Today's consumer knows how much your home is worth, even if you don't. Over price it and it WILL NOT SELL! More importantly, It will not get shown.
2. Condition/Staging. Just because a home is valued at $225,000.00 does not mean that a buyer is going to be willing to pay that. If you are going to get 100% of your homes value, you had better have it in 100% show condition. Clean. De-clutter. Paint... you have got to do the works if you are going to sell for top dollar in this market!
3. The REALTOR does make a difference. The average REALTOR in the KC area sells about 4 homes per year. How long is it going to take that person to become proficient? Interview more than one REALTOR. Ask tough questions and don't sign a lengthy contract. If your REALTOR is doing a great job, you can always give them an extension... if not, you want to hire someone else. Make sure your REALTOR has their own website where they will feature your home. The Company's website is not enough. Keep in mind that today's buyer is very likely to look at your home on-line before they visit it in person. What is their online marketing strategy?
If your REALTOR is limiting their marketing efforts to the same old thing, you can expect the same old results.
4. Great photos are important. If your REALTOR does not own a digital camera and photo editing software your going to be in BIG trouble. Face it, the real estate market has changed and the way we market homes HAS TO CHANGE too. You simply MUST HAVE great pictures or your home is going to get bounced into the "maybe later" file.
If you need a competent, full time, professional REALTOR that truly understands how to market your home... In today's market you need a an agent that will actually market your home... not just wait for someone else to sell it for them... Make the best move you will ever make and call The Nichols/Ersery Home Team at 816-875-2134 or e-mail us: info@mykchometeam.com
